David Jones of Havas and Euro RSCG at Mashable Connect 2011
David Jones, global CEO of Havas and Euro RSCG, talks about the five key shifts in the world of marketing because of the social and digital revolutions.
Video Rating: 4 / 5
Steve Rubel spoke at the BRITE ’11 conference about key future trends in the digital space that will be important for brands and marketers. From curating content to engaging independent technology developers, Rubel provides both insights and strategy recommendations. The full deck of his presentation slides is available at: slidesha.re/11DigitalTrends. The BRITE ’11 conference on brands, innovation, and technology was hosted by the Center on Global Brand Leadership at Columbia Business School. (briteconference.com | http